4
July 2017
Vol. 2017 No. 4
PUBLISHER
Scott Becker / Publisher
sbecker@beckershealthcare.com
EDITORS
Molly Gamble / Editor in Chief, Becker's Hospital Review
Laura Dyrda / Editor in Chief, Becker's ASC Review & Becker's Spine Review
Heather Punke / Managing Editor
Ayla Ellison / Managing Editor
Emily Rappleye / Managing Editor
Tamara Rosin / Managing Editor
Megan Wood / Assistant Editor
Mary Rechtoris /Assistant Editor
Anuja Vaidya /Assistant Editor
WRITERS/REPORTERS
Mackenzie Bean / Writer/Reporter
Jessica Kim Cohen / Senior Writer/Reporter
Mackenzie Garrity / Writer/Reporter
Kelly Gooch / Senior Writer/Reporter
Morgan Haefner / Writer/Reporter
Brooke Murphy / Writer/Reporter
Eric Oliver / Writer/Reporter
Alia Paavola / Writer/Reporter
Alyssa Rege / Writer/Reporter
Julie Spitzer / Writer/Reporter
Leo Vartorella / Writer/Reporter
Brian Zimmerman / Writer/Reporter
BUSINESS DEVELOPMENT
Jessica Cole / President & CEO
312-505-9387 / jcole@beckershealthcare.com
Katie Atwood / Vice President of Operations
219-746-2149 / katwood@beckershealthcare.com
Ally Warner / Vice President of Sales
847-533-4118/ awarner@beckershealthcare.com
Emma Boehmer / Events and Operations Manager
312-982-0960 / eboehmer@beckershealthcare.com
Jack Burns / Associate Account Manager
312-448-9245 / jburns@beckershealthcare.com
Ryan Ciepley / Assistant Events Account Manager
312-448-9243 / rciepley@beckershealthcare.com
Abbie Crouse / Key Account and Business Development Manager
312-982-0032 / acrouse@beckershealthcare.com
Anna Devine / Key Account Manager and Operations Associate
312-982-0970 / adevine@beckershealthcare.com
Maggie Dunne / Business Development Associate
312-281-6365 / mdunne@beckershealthcare.com
Leah Fishbein / Client Strategy/Marketing Manager
312-448-9232 / lfishbein@beckershealthcare.com
Emma Goodman / HR/Recruiting/Operations Coordinator
312-448-9239 / egoodman@beckershealthcare.com
Maura Jodoin / Account Executive - Integrated Campaigns
708-822-1786 / mjodoin@beckershealthcare.com
Haley Jones / Assistant Account Manager
312-929-3682 / hjones@beckershealthcare.com
Scott Jones / Marketing & Events Coordinator
312-448-9244 / sjones@beckershealthcare.com
Michael Kempe / Business Development Associate
312-224-8984 / mkempe@beckershealthcare.com
Arielle Korner / Business Development Associate
312-448-9234 / akorner@beckershealthcare.com
Peter Krzywosz / Business Development Associate
312-448-9237/ pkrzywosz@beckershealthcare.com
Sarah Lohr / Key Account, Recruiting, Operations Associate
312-448-9234 / slohr@beckershealthcare.com
Ariel Leung / Key Client Account Manager
312-948-8559 / aleung@beckershealthcare.com
Megan McCormack / Ad Operations/Marketing Coordinator
312-448-9246 / mmccormack@beckershealthcare.com
Brendan Meyer/ Events Associate
312-948-8563 / bmeyer@beckershealthcare.com
Features
Publisher's Letter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
SPINE LEADERS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
PRACTICE MANAGEMENT . . . . . . . . . . . . . . . . . . . . . . . . . . . .12
EXECUTIVE BRIEFING: Understanding the Science Behind
the Hype . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14-18
OUTPATIENT SPINE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
DEVICES AND INNOVATION . . . . . . . . . . . . . . . . . . . . . . . . . 20
HEALTHCARE NEWS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22
Advertising Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22
24
TH
ANNUAL MEETING:
The Business & Operations of ASCs
October 26-28, 2017 | Swissotel | Chicago, Illinois
190 SPEAKERS, INCLUDING 137+ SPEAKERS
DIRECTLY FROM SURGERY CENTERS
The Best Business-Focused, Strategic Discussions in the
ASC Industry with a Special AEU Credit Track
Register here at www.beckersasc.com/annual-ambulatory-surgery-
centers-conference/ or call 800-417-2035 or email Jessica Cole, jcole@
beckershealthcare.com or Scott Becker, sbecker@beckershealthcare.com
KEYNOTES BY
Bill Walton,
NBA Legend and
Basketball Analyst
BECKER'S
ASC REVIEW
Kirk Herbstreit,
ESPN's "College
GameDay" Analyst and
Reporter
Alexa von Tobel,
Founder and CEO of
Learnvest.com, Author
of Financially Fearless
Andrew Hayek,
CEO of OptumHealth,
CEO of Surgical Care
Affiliates