Becker's Clinical Quality & Infection Control

January / February 2016 Becker's Infection Control & Clinical Quality

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14 INFECTION PREVENTION T here are many high-tech tools on the market designed to improve hand hygiene compli- ance, but one hospital was able to achieve im- proved compliance using less conventional methods — exposing workers and visitors to a citrus smell and imagery of a man's staring eyes. Researchers conducted trials in a surgical inten- sive care unit at a teaching hospital in Miami to test whether certain cues — like images or smells — would alter behavior among healthcare workers and hospital visitors. e concept is taken from insights from behavioral science. In one trial, the researchers positioned a picture of a man's intense staring eyes above the alcohol hand gel dispenser outside a patient room. Hand hygiene compliance increased 33.3 percent aer the addition of the picture. e researchers also con- ducted the study using a picture of a set of female eyes, but that picture was associated with a 5 percent decrease in hand hygiene compliance, when com- pared to the control group. In another trial, the research team exposed indi- viduals in the surgical ICU to a citrus smell. Com- pared to the control group — which had a compli- ance rate of roughly 15 percent — nearly half (46.9 percent) of those exposed to the citrus smell used the alcohol hand gel dispenser. "Based on these preliminary findings, we believe that further research in this area should be per- formed in order to better determine whether prim- ing interventions could be a powerful tool in en- couraging hand-washing to improve infection rates," concluded researcher Ivo Vlaev, of the Warwick Business School in the U.K. n Unconventional Methods Improve Hand Hygiene in One Hospital Study By Shannon Barnet BECKER'S 7 th Annual Meeting 2016 April 27-30, 2016 | Hyatt Regency, Chicago Register at http://www.beckershospitalreview.com/conference/

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