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6
July 2015 Vol. 2015 No. 7 www.BeckersHospitalReview.com
Hospital Review
EDITORIAL
Molly Gamble / Editor in Chief, Becker's Hospital Review
mgamble@beckershealthcare.com
Laura Dyrda / Editor in Chief, ASC Review & Becker's Spine Review
ldyrda@beckershealthcare.com
Carrie Pallardy / Editor
cpallardy@beckershealthcare.com
Heather Punke / Editor
hpunke@beckershealthcare.com
Ayla Ellison / Editor
aellison@beckershealthcare.com
Kelly Gooch / Senior Writer/Reporter
kgooch@beckershealthcare.com
Shannon Barnet / Writer/Reporter
sbarnet@beckershealthcare.com
Max Green / Writer/Reporter
mgreen@beckershealthcare.com
Brandon Howard / Writer/Reporter
bhoward@beckershealthcare.com
Akanksha Jayanthi / Writer/Reporter
ajayanthi@beckershealthcare.com
Erin Marshall / Writer/Reporter
emarshall@beckershealthcare.com
Emily Rappleye / Writer/Reporter
erappleye@beckershealthcare.com
Mary Rechtoris / Writer/Reporter
mrechtoris@beckershealthcare.com
Tamara Rosin / Writer/Reporter
trosin@beckershealthcare.com
Anuja Vaidya / Writer/Reporter
avaidya@beckershealthcare.com
BUSINESS DEVELOPMENT
Jessica Cole / President & CEO
312-505-9387 / jcole@beckershealthcare.com
Katie Atwood / Vice President of Operations
219-746-2149 / katwood@beckershealthcare.com
Maggie Wrona / Director of Sales/Strategy
847-533-4118/ mwrona@beckershealthcare.com
Maura Jodoin / Account Executive - Integrated Campaigns
708-822-1786 / mjodoin@beckershealthcare.com
Sarah Lohr / Assistant Account Manager
312-448-9234 / slohr@beckershealthcare.com
Ariel Leung / Assistant Account Manager
312-448-9235 / aleung@beckershealthcare.com
Leah Fishbein / Client Strategy/Marketing Manager
312-448-9232 / lfishbein@beckershealthcare.com
Margo Vieceli / Client Strategy Manager
312-448-9241 / mvieceli@beckershealthcare.com
Emma Goodman / HR/Recruiting/Operations Coordinator
312-448-9239 / egoodman@beckershealthcare.com
Megan McCormack / Ad Operations/Marketing Coordinator
312-448-9246 / mmccormack@beckershealthcare.com
Lauren Groeper / Senior Director of Events
630-639-7595/ lgroeper@beckershealthcare.com
Jessica Miller / Director of Events
847-302-0303 / jmiller@beckershealthcare.com
Natalie Leoni / Content/Operations Coordinator
312-448-9233 / nleoni@beckershealthcare.com
Scott Becker / Publisher
sbecker@beckershealthcare.com
Becker's Hospital Review is published by ASC Commu-
nications. All rights reserved. Reproduction in whole or in
part of the contents without the express written permis-
sion is prohibited. For reprint or subscription requests,
please contact (800) 417-2035 or e-mail sbecker@becker-
shealthcare.com.
For information regarding Becker's ASC Review,
Becker's Hospital Review or Becker's Orthopedic &
Spine Review, please call (800) 417-2035.
@BeckersHR
Becker's
Healthcare
Becker's Hospital
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Becker's Hospital
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FEATURES
7 Publisher's Letter
8 The Community Hospital Survival Guide
Financial Management
14 Behind Closed Doors: The Lesser-Known Details of Mergers of Equals
18 20 Pieces of Advice From Hospital CFOs
20 CMS Unveils Overhaul to Medicaid Managed Care: 10 Key Points
20 Nonprofit Hospitals Begin to See Financial Improvement
22 The Blue Cross Blue Shield Antitrust Case: 13 Key Points
22 WellStar Calls Off Merger Talks With Emory
23 8 Hospital, Health System Layoffs Affecting 100+ Employees
24 Study Lists 50 Hospitals With Biggest Markups: 11 Things to Know
25 Tax Breaks for Nonprofit Hospitals Soar to $24.6B: 5 Things to Know
25 CMS Pays $1.3B to Hospitals for Medicare Appeals
25 Tenet Completes USPI, Aspen Healthcare Transactions
27 100 Great Community Hospitals | 2015
Executive Briefing: Preserving the Physician-Patient Relationship
37 To Create a Positive Patient Experience in Only a Matter of Minutes, Understand What Patients
Value Most
Leadership & Strategy
40 15 Quotes From Healthcare Executives Reporters Knew They Had to Write Down
42 The Woman Who Runs the Oldest Hospital in America
43 Are Patient Satisfaction Surveys Doing More Harm Than Good?
44 Why Are COOs on the Decline? 3 Reasons
45 Becker's Hospital Review CEO Roundtable + CFO/CIO Roundtable brochure
Executive Briefing: Strengthening the Medical Staff Services Department
59 Outsourcing as a Solution to Your Credentialing Woes
Revenue Cycle
62 Revamping Hospital RCM With Outsourcing, Insourcing or Something In-Between
62 Dartmouth-Hitchcock Outsources 340 RCM Division Jobs
64 14 Hospitals, Health Systems Recognized for Revenue Cycle Performance
64 Premier Launches System to Track Financial Impact of Value-Based Care
64 70% of Physician Practices Have Yet to Settle on RCM Technology
Executive Briefing: Future of the Nurse Workforce
67 Hospitals and Nursing Schools: A Symbiotic Relationship
Physician Affairs
70 3 Physicians From America's Tiniest Towns Talk Patient Relationships, Rural Practice and the
State of Healthcare
73 10 Medical Schools With Highest Student Debt
73 Why is This Medical School Trying to Lure English Majors?
74 11 Things to Know About the MSSP ACO Final Rule
74 Leavitt Partners, Brookings Institution Join for World's Largest ACO Collaborative
77 30 ACOs With the Largest Physician Networks
Health IT
78 Dear Hacker: Here is Your Invitation to Attack Our Network
80 Partners HealthCare Launches Epic EHR for $1.2B
82 The Money Pit: Healthcare Spends Billions to Defend
the IT That Cost Billions to Install
84 Epic's Judy Faulkner Pledges 99% of Her Wealth
to Philanthropy
84 Former Hospital CFO Receives 23-Month Sentence
for Lying About Meaningful Use
84 EHRs and Physician Satisfaction: 10 Things to Know
Opinion
85 Interoperability is an Ethical Issue
Thought Leadership
86 Protectionism is Not a Strategy
87 A Champion of Sport — and Life
88 The Corner Office: Temple Health's
Dr. Larry Kaiser on Knowledge of Wine and Healthcare
89 Hospital & Health System Executive Moves
90 Hospital & Health System Transactions
90 Advertising Index
Letters
to the Editor
Send your letters to the editor,
opinions and responses to:
editorial@
beckershealthcare.com
or Becker's Hospital Review
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Chicago, IL 60601