Becker's ASC Review

Becker's ASC Review January/February 2015

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Practical Business, Legal and Clinical Guidance for Ambulatory Surgery Centers ASCREVIEW January/February 2015 • Vol. 2015 No. 1 INDEX ASC Turnarounds: Ideas to Improve Performance p. 12 Coding & Billing p. 28 Quality & Accreditation p. 32 Transactions & Joint Ventures p. 34 66 New ASCs Two key lists of new freestanding and joint venture ASCs in 2014. p. 35 Maximize ASC Data How to really get the most value out of the data you collect every day. p. 13 5 Trends in Payer Relations As payers look for cost-savings with higher acuity cases, their relationship with ASCs is changing. p. 28 Emergency Preparedness Here are the key concepts for ASCs. p. 32 Investing in Your ASC's Future: How to Appeal to the Next Generation of Physicians By Carrie Pallardy The practice, and business, of medicine has evolved into a world very different from when the first ambulatory surgery center opened its doors in the 1970s. The history of rich, rapid growth is now over. Growth has plateaued and many of the physicians who have carried the industry this far are preparing for retirement. If existing ASCs want a sustain- able future, their leaders must turn to the next generation of physicians. Take a leaf from the CEO's playbook. Two ambulatory surgery center company C-suite leaders layout nine of the best strategic ASC initia- tives for 2015. 1. Physician leadership. Though new models and partnerships are on the rise, many ASC physicians are independent and want to remain so. "Physicians are looking for leader- ship within their specialties," says Barry Tanner, CEO of Physicians En- doscopy. "They are inundated with change and investment demands. They are asking 'How do we survive and remain independent?'" Seek out physicians who want to take the helm, whether as an ASC medical director or committee leader, and empower them to find new ways to support an ASC's business. Consider new partnerships that have physician buy-in, whether that means a joint 10 Observations on Healthcare Merger & Acquisition Activity for the Future By Laura Dyrda Here are 10 key observations on healthcare merger and acquisition activity. 1. Hospital-based specialties are in a late state of consolidation. Mergers and acquisitions for hospital- based specialty groups were occurring before health- care reform. The uncertainty about whether the Pa- tient Protection and Affordable Care Act would be signed in 2009 slowed these acquisitions, but then the continued on page 34 continued on page 9 continued on page 14 500+ People to Know in the ASC Industry p. 38 CEO New Year's Resolutions: 9 of the Best Ideas for ASCs in 2015 By Carrie Pallardy 13th Annual Spine, Orthopedic and Pain Management-Driven ASC Conference + The Future of Spine June 11-13, 2015 Westin Michigan Avenue Hotel • Chicago, IL 90+ Surgeons Speaking & 108 Sessions Key Note Speakers: Deion Sanders, Billy Beane and Bill Walton For more information, visit or call (800) 417-2035. ASCREVIEW SPINE REVIEW

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