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111 HEALTHCARE NEWS 6 big ideas in healthcare innovation By Katie Adams F rom their thoughts on how healthcare innovation has evolved throughout the pandemic to their opinions of retail disruption in the industry to their concerns about HHS' upcoming interoperability rules, here are six key quotes about the role of in- novation in healthcare that executives from hospitals and health systems shared with Becker's Hospital Review: Daniel Durand, MD. Chief Innovation Of- ficer at LifeBridge Health (Baltimore). As many observers in the industry have noted, the pandemic has been like a "fast-forward" button for the history of healthcare with regard to digital health and consumerism. It has very clearly validated the legitimacy of care delivery through telehealth, mobile patient engagement, remote patient monitor- ing and sometimes even AI. But the 12-plus months of unrelenting stress and fatigue has also reminded us that healthcare workers may be heroic, but they are not comic book superheroes — they are ultimately human and vulnerable to burnout. As a result, we now have more innovation initiatives than ever that are focused on ensuring the health, wellbeing and resilience of the healthcare workforce. Brian Herrick, MD. CIO at Cambridge (Mass.) Health Alliance. e biggest retail disruption so far to healthcare has been con- venience. Healthcare has been built based on what is easiest for the healthcare system to de- liver great care. e introduction of retail into healthcare has people voting with their feet. Convenience is one of the most important factors for people choosing where to seek care and the big stores know how to deliver convenience. is competition has forced a paradigm shi for traditional healthcare pro- viders — to start to think of care delivery from the patient perspective and move from great care to exceptionally patient-centered care. Kathy Azeez-Narain. Chief Digital Officer at Hoag Hospital (Newport Beach, Calif.). Technology for the sake of having all the systems you need is no longer enough. We have spent more time on identifying the key problems we have to solve for the patient/ provider/consumer and overlaid a deep focus on where digital/innovation plays a role. We want to pursue the ideas that will improve healthcare, not just focus on imple- menting what already exists in the industry. Audrius Polikaitis. CIO and Assistant Vice President of Health Information Technology at UI Health (Chicago). 2021 interoperability is limited to the United States Core Data for Interoperability data set, which typically is all contained within our EHR systems. However, in 2022, the interoperability requirement is extended to all electronic health information, which can originate from EHRs, diagnostic systems, imaging platforms, etc. It is yet completely unclear how we will comply with these requirements. ere is much more fun to come. Ash Goel, MD. Senior Vice President and CIO at Bronson Healthcare (Kalamazoo, Mich.). e key to a persistent and sustain- able model that creates disruption in the retail healthcare delivery sector is a set of wraparound services that acts as a consumer's navigator, advocate, educator and financial advisor-in-chief while creating pricing align- ment between payers, pharmacies, hospitals, providers and providers. is can only be done by taking on the whole set of products and technologies that provide the entire gamut of what a consumer might want. Zafar Chaudry, MD. Senior Vice President and CIO at Seattle Children's. Getting healthcare information systems to commu- nicate in a predictable and secure way will be a continuing problem. Getting healthcare information systems' vendors to play in a collaborative way with each other, even with the rules, will remain a risk. n Amazon expanding Amazon Care telemedicine program nationally: 6 details By Jackie Drees A mazon is rolling out its virtual medical service Amazon Care for its employees in all 50 states and Washington, D.C., this summer, with plans to expand the offering to other employers later this year, according to a March 17 news release. Six details: 1. Amazon launched Amazon Care, which offers telemedicine and in-person primary care services for the company's em- ployees and their dependents, in September 2019. Initially only available to employees in Seattle, Amazon expanded it to all its employees in Washington state last September. 2. The retail giant is now making the service available to serve other Washington-based companies. 3. This summer, Amazon will expand Amazon Care to other companies and Amazon employees in all 50 states; Amazon will also offer Amazon Care's in-person service in Washington, D.C., Baltimore and additional cities in the coming months. 4. The virtual medical clinic offers a range of urgent and primary care services, including COVID-19 and flu test- ing, vaccinations, preventive care, prescription requests and treatment of illness and injuries. Patients can also schedule follow-up visits in their home or office. 5. The Amazon Care app also provides patients with vari- ous engagement tools, including scheduling follow-up vis- its and receiving care summaries and follow-up reminders. 6. Amazon attributed positive feedback for its virtual medical service to its focus on patients and their chang- ing needs, citing instances during the COVID-19 pan- demic in which the company offered pediatric vaccines in families' homes and helped patients evaluate their work- from-home setups to optimize joint and muscle health, according to a company news release. n