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75 HEALTHCARE NEWS 6 big ideas in healthcare innovation By Katie Adams F rom their thoughts on how healthcare innovation has evolved throughout the pandemic to their opinions of retail disruption in the industry to their concerns about HHS' upcoming interoperability rules, here are six key quotes about the role of in- novation in healthcare that executives from hospitals and health systems recently shared with Becker's Hospital Review: Daniel Durand, MD. Chief Innovation Of- ficer at LifeBridge Health (Baltimore): As many observers in the industry have noted, the pandemic has been like a "fast-forward" button for the history of healthcare with re- gard to digital health and consumerism. It has very clearly validated the legitimacy of care delivery through telehealth, mobile patient engagement, remote patient monitoring and sometimes even AI. But the 12 plus months of unrelenting stress and fatigue has also re- minded us that healthcare workers may be heroic, but they are not comic book superhe- roes — they are ultimately human and vul- nerable to burnout. As a result, we now have more innovation initiatives than ever that are focused on ensuring the health, wellbeing and resilience of the healthcare workforce. Brian Herrick, MD. CIO at Cambridge (Mass.) Health Alliance: e biggest retail disruption so far to healthcare has been con- venience. Healthcare has been built based on what is easiest for the healthcare system to deliver great care. e introduction of retail into healthcare has people voting with their feet. Convenience is one of the most important factors for people choosing where to seek care and the big stores know how to deliver con- venience. is competition has forced a par- adigm shi for traditional healthcare provid- ers — to start to think of care delivery from the patient perspective and move from great care to exceptionally patient-centered care. Kathy Azeez-Narain. Chief Digital Officer at Hoag Hospital (Newport Beach, Calif.): Technology for the sake of having all the systems you need is no longer enough. We have spent more time on identifying the key problems we have to solve for the patient/ provider/consumer and overlaid a deep focus on where digital/innovation plays a role. We want to pursue the ideas that will improve healthcare, not just focus on implementing what already exists in the industry. Audrius Polikaitis. CIO and Assistant Vice President of Health Information Technolo- gy at UI Health (Chicago): 2021 interopera- bility is limited to the United States Core Data for Interoperability data set, which typically is all contained within our EHR systems. How- ever, in 2022, the interoperability require- ment is extended to all electronic health in- formation, which can originate from EHRs, diagnostic systems, imaging platforms, etc. It is yet completely unclear how we will comply with these requirements. ere is much more fun to come. Ash Goel, MD. Senior vice president and CIO at Bronson Healthcare (Kalamazoo, Mich.): e key to a persistent and sustain- able model that creates disruption in the retail healthcare delivery sector is a set of wraparound services that acts as a consumer's navigator, advocate, educator and financial advisor-in-chief while creating pricing align- ment between payers, pharmacies, hospitals, providers and providers. is can only be done by taking on the whole set of products and technologies that provide the entire gam- ut of what a consumer might want. Zafar Chaudry, MD. Senior Vice Presi- dent and CIO at Seattle Children's: Getting healthcare information systems to commu- nicate in a predictable and secure way will be a continuing problem. Getting healthcare information systems' vendors to play in a col- laborative way with each other, even with the rules, will remain a risk. n Viewpoint: Physician exodus from North Carolina system is a win for patients By Ayla Ellison D ozens of physicians have decided to part ways with Asheville, N.C.-based Mission Health, but the Associ- ation of Independent Doctors says the change could be good for physicians and patients, according to WLOS. WLOS reports that 79 physicians plan to leave or have left Mission Health since it was acquired by Nashville, Tenn.- based HCA Healthcare in February 2019. Though concerns about care quality have been raised over the physician departures, the Association of Independent Doctors said these moves could be a win for patients. "It's a good thing. It's a good thing for patients when doc- tors are independent," Association of Independent Doc- tors Executive Director Marni Jameson Carey told WLOS. "If a hospital comes in and is giving a doctor a contract that he or she does not want to sign on to and a doctor de- cides to go on his or her own way, that's a good thing. That will be higher quality for the patient, more independence for the doctor, better care all around," Ms. Carey said. "The same visit is half the price or less at an independent doc- tor's office than it is in the hospital." In April, 13 physicians who used to work at Mission Health are going to work at two new clinics being opened by Hen- dersonville, N.C.-based Pardee UNC Health Care, accord- ing to WLOS. AdventHealth has hired physicians who used to work at Mission Health as well, according to the report. n