Issue link: https://beckershealthcare.uberflip.com/i/1067786
12 Administrator's Corner The new healthcare concepts that can drive ASC growth J effrey Flynn, CASC, ad- ministrator of New York City-based Gramercy Surgery Center, discusses how the healthcare land- scape is changing and why his ASC won't be "bullied" by hospitals anymore. Question: How do you see the health- care landscape changing and what is your strategic plan to maintain suc- cess? Jeffrey Flynn: e landscape is changing dramatically, and there are new concepts that each center needs to be willing to embrace to survive and thrive. e first is that the insur- ance companies are now recognizing us as the lower cost centers of care and for the first time having their facility contract negotiators and not their ancillary services negotiators deal with us. e second area of growth is the independent physician association. Groups are teaming up with the payers in cost savings and risk-shar- ing programs. We are the solution for those alliances as we give them the lower cost. For the first time in a long time, the primary care physician is driving the care a specialist would give to the freestanding outpatient centers. Locally to the East Coast, the unions are also approaching us because of the lower cost of care and their growing retired population. is gives us the opportunity to work with health centers of the unions to drive cases to us. We will not be as dependent on an indi- vidual doctor for cases, but more importantly, we will not be bullied and intimidated by hospital systems any longer. Q: What do you see your center do- ing over the next three to five years to promote strength and sustainable growth? JF: Working with these new healthcare concepts such as the IPAs and the unions will sustain a profitable growth for the future. e insurance companies are also eager to see us bring more types of cases to the ASC, with technology driving the ability to do this. n